Simple, TransparentValue-Driven Pricing
Start free in the sandbox, scale your workflows manually, and layer custom AI operations only when your business is ready.
Clear platform, optional AI
Transparent Pricing. No Surprises.
Start with a sandbox, move into a live hub, and layer AI only when your team is ready.
Sandbox
Evaluate the web widget before going live.
- 1 seat
- 250 MB storage
- 10 test conversations
- Web widget evaluation
Inbox
Run every customer channel from one shared inbox.
- 2 seats and 5 GB storage
- All supported channels
- Unlimited conversations
- Assignments, notes, contacts, shortcuts, and forms
- Mobile inbox and basic reports
Operations
Move work from conversation to completion.
- 5 seats and 50 GB storage
- 10 active automations and 5,000 runs/month
- Boards, tasks, appointments, custom fields, and files
- Approvals, customer billing, dispatch, and automatic forms
- Advanced reports and exports
AI Assist · from $5/mo
100 credits are $5, 200 are $10, and 300 are $15. Each additional 100 is $8. AI has no annual discount.
Inbox automation is not included—available on Operations · Extra seats $5/month · 25 GB storage $5/month · 5,000 automation runs $5 for the current cycle · WhatsApp, SMS, and voice provider charges pass through at cost
Questions before rollout?
The model is simple: start with the hub, layer AI only where it improves speed, and keep risky actions visible.
Yes. Service Hub is built for teams that want one place to manage customer communication across channels without turning on AI. Your team can handle conversations manually, assign ownership, and work from a shared inbox.
AI Assist adds knowledge-powered replies, AI identity, memory, and approval-aware automation on top of Service Hub. The base inbox and team workflow stay the same; you are adding faster resolution and more automation, not replacing the hub.
Sela can ask follow-up questions, defer the action, or route the case into the ops inbox for a human review. The goal is to keep automation high while ensuring risky actions never run blindly.
Sela is packaged as one communications hub across web, WhatsApp, Instagram, Messenger, email, and SMS. Connector rollout can vary by implementation stage, but the product and pricing are designed around one shared workspace rather than per-channel add-ons.
Most teams can launch the first inbox and widget flow in under 30 minutes. Start with your channels and manual workflow, then layer in knowledge and AI once the team is comfortable.
Sela acts as an AI customer operations platform that automates customer service, schedules appointments, and runs WhatsApp/Meta marketing campaigns. Using the official WhatsApp Business API and Meta Business integrations, Sela qualifies leads and answers FAQs using Sara, our custom AI assistant.
Yes. Sela integrates directly with the Meta APIs to sync Instagram, Facebook Messenger, and WhatsApp Business API lines, providing a secure, compliant omnichannel inbox for your team.